FACEBOOK LIVE! Join us next week as we speak to ECOCOCO's Brand Manager, Jessica King to find out more about this Australian owned, hair, skin, body and tanning range. This beautiful brand is a complete wellness and lifestyle range that offers professional body rituals that are inspired by wellness philosophies from all over the world. 🥥🌴
You could also WIN a custom ECOCOCO opening order (valued at $1,000).
Makeup is something we wear almost every day of our lives, and the ingredients makeup companies boast can significantly impact the health of our skin. So, why don’t we prescribe makeup in the same way we do with skincare?
One thing is certain.
Women visit salons in order to improve the health and beauty of their skin, and feel good while doing it. The feeling of leaving the salon after a facial or luxury treatment is next to nothing. So, why do so many women then layer on makeup that contains harmful chemicals, preservatives and fillers, and that can clog pores, essentially undoing all the beautiful work your therapist has put in?
Imagine makeup so pure that it won’t irritate or re-inflame your skin concerns, even after something as traumatic as a cosmetic operation. Powerful healing and moisturising properties in makeup and clinical cosmetics brands are reigning supreme in the current skin-obsessed climate. In fact, a recent study* found that double-duty functionality is a strong winner in the makeup industry, with built-in skincare benefits like sun protection and quick healing significantly rising in popularity.
There is no question that consumers are now looking for makeup that does more than make you look good.
Welcome to the world of Youngblood Mineral Cosmetics.
Long before mainstream brands had cottoned onto the powers of minerals for the skin, founder Pauline Youngblood knew the industry needed a range that let the skin breathe and heal, like skincare.
Determined to develop a makeup line that would not only reduce the appearance of marks, but also act as a skin treatment, even for her own acne prone skin, she began working with chemists, dermatologists and cosmetic surgeons, binding superior formulations of micronised minerals to create her own concealing powder for use on patients with special cosmetic needs.
With 95 percent of female millennials using makeup to enhance their features, and 85 percent using it to hide their flaws*, why not choose a makeup brand that doubles as skincare?
Creating flawless coverage that seamlessly doubles as skincare, discover why Youngblood has influenced the industry as a healthy, lightweight alternative that really performs to suit your needs:
Patients who have undergone microdermabrasion, IPL, chemical peels, or surgery have specific makeup needs, due to the tight, raw and often sensitive skin they’re temporarily left with. Youngblood’s hero Loose Mineral Foundation contains 100 percent vegan ingredients, carefully selected for their superior performance and soothing properties. Only the highest-grade, finely triple-milled minerals like mica and titanium dioxide are used to cover skin blemishes and heal, fight skin infection, reduce inflammation and soothe post-operative skin.
“Youngblood is a fantastic product to use after a cosmetic procedure such as injectable treatments, or microdermabrasion. Patients walk out the door looking great and feeling confident. I can confidently say I won’t use anything else because of the natural looking coverage Youngblood offers and the fact that I know my skin will be healthier by not wearing heavy liquid or oil-based foundation.”
Similar to skincare formulated specifically for acne sufferers, Youngblood leaves out those heavy clogging ingredients such as the filler talc, that can trigger reactions that exacerbate acneic breakouts.
Youngblood is specially formulated to not just cover but also helps to minimise skin irritation and safely conceal redness common with reactive pores and inflamed skin. Free of synthetic fragrance, the natural mineral formula and ultra-fine micronised crystals adhere to the natural oils in your skin instead of sinking into pores, allowing your skin to breathe and function normally.
“Being a medical and cosmetic skin clinic, there is a serious side to addressing our client’s skin concerns. Having a product like Youngblood to recommend aids in the process of correcting acneic skin problems and gives us the tools to obtain real results. Youngblood is an integral part of our business and we can’t imagine not having it in our clinic!”
As traditional makeup often contains chemicals, oils, petroleum-based colourants and other additives that can irritate sensitive skin, Youngblood is the best choice for inflammation and rosacea, working to neutralise and conceal redness in only a few minutes.
The warm tones in the earth-milled minerals tone down the look of redness on the skin and will not bleed through during the day. A key ingredient, titanium dioxide, offers protection against irritation and sensitivity due to its gentle and anti-inflammatory properties.
“I once had a mother of the bride with really bad rosacea. She was terribly self-conscious and had tried almost every product on the market. After I applied the mineral foundation, she was absolutely shocked at the coverage it gave, concealing her redness. She looked amazing and could not wipe the smile from her face. She said she wished she had heard about Youngblood years ago!”
Blogger Amy Elsegood uses Youngblood's Loose Mineral Foundation to cover her birthmark
Despite the lightweight and ultra-fine formula, Youngblood is capable of camouflaging scarring, heavy bruising, birth marks, pigmentation and even tattoos. While many other makeup brands claim full coverage in their heavy and oil-based foundations, that can ‘completely cover imperfections’, Youngblood’s loose minerals and cream-based products are incredibly buildable without looking heavy, naturally enhancing the features you want to boost, as well as glossing over the blemishes you want to mask.
The ingredient mica – an elite mineral known for its incredible skin adhering properties – also reflects light and helps to conceal discolourations in the skin, along with other skin-friendly, vegan ingredients that uniquely build up superior coverage.
Youngblood Mineral Cosmetics offers professional mineral cosmetics for all ages, skin types and lifestyles – from teens with breakouts to women with demanding schedules who need all-day performance. Youngblood continues to lead in the industry due to the way its minerals are milled to the scope of shades and colours, and variety of crushed, pressed and liquid finishes that you won’t find in any other mineral makeup range.
To enquire about becoming a Youngblood Mineral Cosmetics stockist or for more information, call 1800 625 387 or visit www.probeautysolutions.com.au/youngblood-mineral-cosmetics
Likuliku Lagoon Resort, Malolo Island, Fiji
Pure Fiji continues to spread its reach across the globe, with a presence in some of the most luxurious 5-star hotels and spas throughout the world.
The unique spa rituals created by Pure Fiji reflect the beauty, spirit and traditions of Fiji, where beauty is felt and traditions are respected. The exotic treatments are designed to utilise the island’s natural resources, embracing the uniqueness of Fiji, and celebrating the youth and beauty that lives within its islands.
Pure Fiji’s body spa essentials range combines a traditional blend of pure coconut oil and botanical extracts with advanced technology to create an extensive collection of natural bath and body care products including hydrating body oils, creamy coconut lotions, all-natural handmade soaps and fresh sugar scrubs that will get your skin glowing.
With a pre-existing fan base of hundreds of thousands of Australian travelers already in love with Pure Fiji, there has never been a better time to bring some 5-star luxury into your spa.
The Westin Grand Cayman Seven Mile Beach Resort & Spa
Cayman Islands, Caribbean
Fronting the famous Seven Mile Beach, the recently renovated Westin Grand Cayman Resort & Spa is in the heart of Grand Cayman. Preserving wellness in travel, their new and innovative spaces provide a full sensory experience that uplift and energise. Nestled within the tropical paradise of The Westin, nature shares her gift of renewal in the exquisite Hibiscus Spa. The Hibiscus Spa promotes a total lifestyle approach that encompasses the mind, body and soul in order to provide the most complete and beneficial services for their guests.
The Lost Spring
Whitianga, New Zealand
Forget the real world and be transported to a magical place. Let yourself be pampered in style at The Lost Spring, fit with a paradise of pools, luxurious massage spaces, and poolside drinks. Indulge in a rejuvenating spa treatment, losing yourself amongst the sound of flowing water that fills the lush native bush surrounding you. The Lost Spring is a perfect retreat for anyone seeking pure indulgence.
Bellagio Resort & Casino
Nevada, USA
Set behind the famous Fountains of Bellagio, this luxury Las Vegas Strip hotel and casino offers multiple dining options, elegant rooms and the award-winning Bellagio Spa & Salon. With the singular goal of pampering you, the luxurious two-story beauty oasis features a Zen-influenced design with water walls and hand-blown glass décor. Guests can experience a variety of in-spa treatments which will restore, revive and replenish or enjoy a massage besides one of the five beautiful courtyard pools.
Outrigger Fiji Beach Resort
Sigatoka, Fiji
Situated on the beachfront, the 5-star luxury Outrigger Fiji Beach Resort features a swimming pool, fitness centre and seven restaurants and bars. Pamper yourself with a rejuvenating treatment at the luxurious Bebe Spa. Combining innovative design with its suspended, open-air treatment rooms and time-honored, traditional Fijian techniques, Bebe Spa provides the perfect setting to calm your mind, body and spirit. Surrounded by deliciously lush, undulating landscape, this location is at a breathtaking altitude offering the purest ocean views.
To enquire about stocking Pure Fiji in your salon or for more information call 1800 625 387 or visit www.probeautysolutions.com.au/pure-fiji
Formulated and made in Australia, ECOCOCO strives to deliver innovative products that empower women to look and feel their best in a healthy and natural way. Starting out as a small body range 4 years ago, ECOCOCO have expanded into a brand that encompasses face, body, hair and tanning solutions for both the retail and professional salon market built around Organic Coconut Oil.
"ECOCOCO contacted us several months ago regarding the Australian wide distribution of the brand. We were already fans of their beautiful packaging and amazing Instagram account, then we tried the products and the quality exceeded our expectations”. said Matt Williams, CEO of Professional Beauty Solutions.
ECOCOCO believe 100% Certified Organic Coconut Oil is the key to a healthy and functional daily beauty and hair regime. This miracle ingredient is included in all unique ECOCOCO formulations. As well as Certified Organic Coconut Oil, ECOCOCO uses a whole range of organic botanicals and mineral salts for the powerful healing and anti-ageing skin benefits. They also utilises beautiful essential oils and offer a range a relaxing professional body treatments that draw on wellness philosophies from all over the world.
ECOCOCO signature treatments are designed to fit into any salons current business model, as an add-on or as a complete body treatment range. While their beautifully packaged retail scrubs, moisturisers, hair care and tanning products will have clients falling in love, making them an easy to retail addition to boost the profits in your business.
ECOCOCO products are:
· Proudly Australian owned and made
· Packed with certified organic and nutrient rich botanicals and oil
· Sources only the best ingredients from around the world
· Blended with essential oils and minimal low allergen fragrance
· Sulphate, paraben & gluten gree
· Chemical & toxic free
· Vegan & animal cruelty cree
· Clean beauty ingredients
· Healthy & nourishing
· Recyclable packaging
“For the last 2 years, ECOCOCO has been focused on International expansion” explained Stefen Ackerie, founder of ECOCOCO. We always knew when the time came to focus on the Australian market, we wanted to partner with a Distributor that is passionate about client relationships and success. We believe education is the key and are so thrilled that PBS are representing ECOCOCO in the Australian market. They are 100% committed to their accounts and the success of the brands they carry. We are very honoured to be partnering with PBS and believe their approach to salon support, marketing and education is the perfect brand alignment. Matt and Lisa's commitment to their business is a testament to them. They are on the forefront of every aspect of their business and are so invested in its success - as are we." said Stefan.
Professional Beauty Solutions (PBS) is Australia’s most respected and trusted distributor of professional beauty brands to beauty salons, spas and clinics across the country. Building their reputation over almost two decades, they source the world’s most impressive and innovative beauty brands, and deliver them to salon, spa and clinic partners.
We sat down with Matt Williams, CEO and owner of Professional Beauty Solutions to discuss what you can expect when you partner with PBS:
Tell us about your business
My parents originally met Pauline Youngblood back in 1995 and after falling in love with her brand, convinced her to award them the Australian distribution of Youngblood Mineral Cosmetics. Nine years on, after they had built a loyal salon following, they understood that to grow the business they were going to need some help. In 2006, my wife and business partner, Lisa and I took over operations, growing the business from a team you could count on one hand to over 40 exceptional team members at our head office in Kurnell, Sydney.
Today, we distribute 11 professional beauty, skin and body brands that are leaders in their categories, throughout more than 2,000 salons, spas and clinics across the country.
What products do PBS distribute?
As soon as we started to expand our offering beyond makeup, we became fixated on providing our salons with everything they need from one convenient supplier. Today, our salons trust us with offering the best in mineral makeup, skincare, tanning, spa body, hair removal, inner beauty nutrition and LED technology to satisfy their business needs. Our collective of world-class brands are chosen based on their efficacy, innovation, performance and profitability for the salon and unlike a typical wholesaler that might carry multiple brands and offer minimal support, we only select the best of the best within each category, providing a full service.
Our brands will not only deliver the results their clients are looking for, but also provide them with the support and education they need to grow a profitable business.
What is your overall mission at PBS?
The question that we are constantly asking is, “How do we help our salon, spa and clinic partners become more profitable?”. That is our key goal at PBS, and is what drives our decisions when acquiring new brands and coming up with strategies to support and nurture our salons.
With more than two decades of experience behind us, and having bought, built and sold several businesses over the past 20 years, we understand the challenges that small businesses face, and know we can lead you on what we like to call, a pathway to profitability. We have taken all the experience, knowledge and the lessons we have learnt – also known as, mistakes – and channeled it towards doing whatever we can to make our salon business owners’ life easier, from the marketing tools and ongoing education to the business support we offer.
This year, I will be expanding on our vision by launching a new coaching platform for our salons, including live workshops on how to build a profitable, predictable business in 2018.
Speaking of education, it is a fundamental key for any business’s success. What does PBS do to ensure their clients stay at the forefront of an ever-evolving industry?
Our industry is evolving rapidly, and salon owners need to stay current if they want to remain the trusted authority on beauty in their client’s lives.
Each year Lisa and I travel to international trade shows and conferences to make sure that we are staying ahead of what is happening in the industry. We share this information with our salon partners throughout the year through our educational Facebook Live sessions with guest speakers, annual education events like Beauty Expo and our own Passion to Profits roadshows, and hopefully along the way we also inspire our salon partners to grow and evolve their business to the next level.
Training and education is without question one of our crucial points of difference at PBS. To help our salons grow, we have employed a qualified team of Business Development Managers in each state who conduct monthly classroom trainings for each brand, as well in-salon focus training.
Do you offer any incentives or rewards to support the growth of your salons?
Absolutely! Our newly relaunched PBS Rewards Program makes it much easier to leverage your buying power by pooling your rewards points when you stock more than one brand with us. By combining rewards from up to eleven brands – including wax and sugar – even as a small single operator, you can reach a reward status that might otherwise have been reserved for bigger salons. The more PBS brands you stock, the more support you gain! I think this is a rewards system that truly levels the playing field and is unlike anything else in the industry.
What makes PBS stand out as a distributor in terms of the level of service you offer?
I think the greatest differentiator for us is our focus on supporting salons in becoming better business owners, carrying them to the top of their game. Most brands and distributors focus entirely on educating salons on their product’s benefits and how they can sell more. This is only one aspect of running a successful, profitable and predictable business, and a small fragment of what we offer. We have now developed systems for each aspect of your business, from daily sales tracking sheets to business health checks and workshops that address the financial foundations of the business. Our exclusive ‘Marketing on a Platter’ – where we deliver FREE monthly marketing sets for each brand – is just one of the ways we provide a service that cannot otherwise be found in this industry.
As for the future of Professional Beauty Solutions…
Our mission drives our vision for the future of PBS! We know that over the next decade there will be much more disruption in our industry and we can’t be complacent, and we can’t resist change, but we will remain guided by our mission to make PBS salons, spas and clinics the most profitable in the industry.
We talk to Image Skincare CEO and Founder, Janna Ronert on her success, innovation and her plans for 2018.
From a small-town country girl from Nebraska, to the founder and CEO of one of the biggest skincare brands in the world, Janna Ronert is one remarkable woman.
Established only 15 years ago, today Image Skincare is one of the most highly-regarded professional skincare brands in the industry, sold in over 60 countries and with 20,000 salon professionals reaping the rewards that its innovative and superior quality products bring.
Whether it is managing her family dynamics at home with her twins, or leading the charge at the head of a global business, Janna’s incredibly modest work ethic stems from her natural determination and tenacity, pushing through obstacles throughout her career to get Image where she knew it could go.
As one of the most successful female CEO’s in the industry, Janna’s fearless dedication in seeking innovation where others wouldn’t dream about, has led her to be honoured with Ernst & Young’s Entrepreneur of the Year Award in 2012, and recognised among the top 200 CEO’s in the USA.
Despite Image Skincare’s growth, Janna’s strategy remains as simple as it did when she had a single employee and no customers, working out of her apartment.
“There are two things that are responsible for our success as a brand: Our passion for developing innovative products, and our amazing team of more than 200 employees that are inspired to be the very best in the industry,” Janna explains when talking about her constant focus on her team at Image.
Janna and her business partner slash husband, plastic surgeon Dr. Marc Ronert, stand their business on the belief that employees should be treated like family, and their loyalty rewarded at every turn.
“Never underestimate the meaning of a team, those who strive to get to the finish line with you. I endeavor to remain grounded and focused on my employees, and my customers, keeping them highly engaged with the brand and empowered to meet their life goals.
We know that if our employees aren’t invested in the brand, our customers won’t be either. Even our warehouse staff undergo training on our products and are given free skincare regimen starter kits and skincare education,” says Janna.
Janna and Marc frequently travel the globe in search of the latest breakthroughs in technologies and ingredients, recently travelling to Korea to investigate the latest trends in K-beauty. “As relentless innovation is the backbone of our brand, we continue to evolve our formulations to keep up with an ever-growing industry that will discard you at the drop of a hat if you stand still,” says Janna.
“We’re constantly working on evolving the brand with new innovations but we also continue to go back and reformulate best-sellers in the range.”
Core to her business strategy is driving customers to skincare professionals to purchase, though Janna admits that the advent of digital continues to present a challenge to the industry.
“Even in the face of the digital revolution, as a former esthetician myself, I believe that a website will never replace a good facial. The biggest challenge for the coming years is meeting the needs of customers who want to buy authentic products online, while continuing to educate them about the importance and value of professionals in the skincare industry.
Every leader of our industry will need to find the right balance between digital and offering a personal, face to face diagnosis and treatment plan.”
Today, Janna juggles her roles as a CEO, public service advocate, wife and mother, and international health and wellness speaker. She continues to inspire women around the world with her passion, dynamism and leadership.
With a growing list of celebrity fans including Cameron Diaz and Miley Cyrus, Image was listed on Inc. 500’s ‘Fastest Growing Private Companies in America’ in 2017, along with other corporate giants like Microsoft and Chobani.
“At Image Skincare, we are always shattering our own ceilings. In 2018, we’re focusing on researching the next professional skincare secrets to help you Age Later. Our 2018 NEW products are light years ahead of the curve and transformational to the professional treatments and services you experience every day.” says Janna.
With 12 collections spanning professional and retail products, customised to your skin type and needs, Image Skincare is powered by safe, proven ingredients, smart botanicals and next generation innovations. This cutting-edge, clinically proven line provides your clients with the tools to Age Later. To learn more about Image Skincare, call 1800 625 387 or visit www.probeautysolutions.com.au/imageskincare/
