PBS named the new Australian Distributor of Pure Fiji

Professional Beauty Solutions are very proud to announce that they have acquired the distribution of Pure Fiji in Australia.

“We are so delighted to be able to offer our salons this amazing brand. Like many Australians, my wife and I first fell in love with Pure Fiji whilst on a trip to Fiji 10 years ago.” said Matt Williams, CEO of Professional Beauty Solutions. 

In fact, I believe that this is what has made Pure Fiji so popular. 350,000 Australians visit Fiji annually and their products are stocked exclusively everywhere from the resorts to the premium Fijian retail stores, spas and even the business class packs on flights to and from Fiji. This results in hundreds of thousands of Australians becoming raving fans of the products and we feel that this is an extraordinary opportunity for our salon partners. You know that when you stock Pure Fiji, it’s a safe bet that you already have dozens of customers that already love the products.

“We have dreamt of having Pure Fiji as a brand of ours for the last 10 years, so when we were approached by the company, we couldn’t get on a plane fast enough. The family and the Fijians behind this extraordinary brand gave us the most amazing welcome imaginable and shared with us their equally amazing story.” said Matt.

From humble beginnings to the successful international company they are today, Pure Fiji have never forgotten where they came from, not only supporting 170 of the most beautiful local Fijians but also dedicating their time and money to reinvesting back into the local community. 

Pure Fiji products represent the lifestyle in the Pacific; pristine environmental surroundings, a bounty of fresh and natural ingredients, and traditions combined with advanced technology for today's natural body care. The complete line of natural beauty therapies (including face, body, hair and bath) contain unique Fijian plant extracts - hand selected to guarantee their highest quality.

“Naturally sourced, eco-friendly and sustainable have become marketing buzzwords in recent times, but Pure Fiji has been living it for decades. We believe that this partnership compliments our current offering of brands perfectly and will contribute enormously to the success of PBS salons.” Matt said.


Pure Fiji's body spa essentials range combines a traditional blend of pure coconut oil and botanical extracts with advanced technology to create an extensive collection of natural bath and body care products, including hydrating body oils, creamy coconut lotions, all-natural handmade soaps and fresh sugar scrubs that will get your skin glowing.