salon of the month

SALON OF THE MONTH - GUSOLLIOS HAIR STUDIO AND SPA

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Congratulations to Melissa McColl and the team at Gusollios Hair and Spa for being named our Salon of the Month for February! Located in the country town of Young, NSW, Gusollios Hair and Spa specialise in providing professional hair and beauty services and only stock the best products to give Young and surrounding areas access to the best this industry has to offer! 

The salon has created a space that their clients can escape to a tranquil environment and state of relaxation. With three fully functioning treatment rooms upstairs (a Vichy shower, tanning/treatment room and pedicure room) with a makeup studio attached. Plus, hairdressing services and a downstairs treatment room, Gusollios Hair and Spa ensure that all guests can ‘have it all’. 

“We like to meet the highest of standards with our professional expectations”, explains salon owner, Melissa McColl. “Because of this we have created a clientele base which extends to surrounding towns and cities, including Canberra, Sydney and Wagga Wagga. Every day we welcome new clients and enjoy seeing all our existing clients who travel to see us.”  

Gusollios Hair and Spa have been proud stockists of Youngblood Mineral Cosmetics and Pure Fiji for over 10 years as well as Wotnot.

“Youngblood and Pure Fiji have given us the results our clients demand, this is why we have continued to stock both brands for over a decade!” Melissa explains. 

On how to excel in customer service, the team at Gusollios believe in 110% customer satisfaction and strive to meet the needs of their clients’ whichever way they need. 

“Customer service is a major part of our company, and when you love and believe in the products you have to offer to your clients our services become so much more”, Melissa declares.

What makes Gusollios Hair and Spa stand out from the rest of the salons in the area are their ongoing promotions, collaborations with local businesses and ‘added touches’ to the services they offer. These outstanding services have contributed in them being named a finalist in the Young & District Business Awards 2014 and the Winner of the 2009 Young & District Award for Trades and Services. 

“We love promoting Pure Fiji products through complementary hand massages during other treatments. This allows our clients to fall in love with the fragrances, textures and the richness of each product. We also love educating our clients on the benefits of Youngblood and how easy it is to create a range of looks. Most recently we participated and collaborated in a photoshoot where Youngblood was used to create the complete look. This is one of the many photoshoots our salon has been involved with” says Melissa. 
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Gusollios Hair and Spa has also found success in using PBS’ Marketing on a Platter (MOAP), using social media graphics to promote their products on social media as well as Youngblood 4 Minute Makeovers to upsell and introduce new products to their clients.

In addition to this, their biggest success of the year was the launch of the new Youngblood #ColorCrays Matte Lip Crayons. Their sales were so successful that they needed to re-order four times during the space of three weeks as stock was flying out the door! 

“Being a professional in our industry, it is important to ensure we give our clients the best service we can provide and offer the best products. This is the window of opportunity where it is essential to create a relationship with our client to give them the best results possible.” 

Congratulations once again to Melissa and the team at Gusollios Hair and Spa for your successful new product launches and services you provide to the clients in your area. Here’s to kicking more goals and continued success in 2018! 

Salon of the Month – Pearl of Beauty

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New doesn’t always mean small! This is certainly the case with Pearl of Beauty, which although it has had its doors opened for 5 years now, has recently been taken over by therapist Chantelle Kendall in June 2017, and has experienced great success with their loyal clients.

Situating in Port Pirie in South Australia, Pearl of Beauty’s warm and inviting atmosphere makes them the talk of their clients outside of the salon, and leaves them on the receiving end of hundreds of compliments surrounding their waiting room and staff, including four therapists; Ebony, Dayna, Nyree and Chantelle. Their salon community extends beyond a warm welcome to the many treatments they offer, including waxing, facials, massages, makeup and multiple peel treatments, giving their clients a one stop shop to feel relaxed and calm.

Among these treatments, Pearl of Beauty has stocked Youngblood Mineral Cosmetics for 6 months, and have since introduced Image Skincare into the mix to move forward their skin treatments with innovative ingredients and technologies.

“We chose Youngblood as it compliments great skincare and follows through with skin health by not using any nasties on the skin. We also chose Image as it allows us to achieve great results for clients from home as well. We felt there was a gap in the salon that needed to be filled and had heard amazing things with Image.” Explains salon owner, Chantelle.

Through introducing these two brands into their salon menu, Pearl of Beauty has seen great success among their clients. An increase in colour matching with Youngblood has seen their clients impressions grow as they are being correctly colour matched for foundation post-treatment. Their wide range of extensive facial and peel ranges due to stocking Image has also increased client satisfaction.

When it comes to their clients and fulfilling each request, the women at Pearl of Beauty believe treatments go beyond the product they are using. Great service, a dynamic environment and genuine care for everyone that walks through the doors are top priorities to Chantelle and the team.

“I am always reminding the girls to greet clients with a beautiful smile and happy attitude, we always take time and care with our clients and they become part of our little salon family!” Chantelle clarifies.

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The team at Pearl of Beauty also extended their services and A+ client satisfaction into events, holding a VIP night for Christmas. The event was a success, bringing in loyal and potential new clients, and even saw the launch of their new pink aprons during the Christmas period.

From all their new additions to their salon, Pearl of Beauty has seen a definite “increase in client satisfaction and a boost in both client morale to now have some new and exciting things in salon”.

It has also resulted in a huge boost in staff morale for new things to offer and have in salon, in order to achieve better results with their client’s skin.

Congratulations to Chantelle and the team at Pearl of Beauty for a fantastic 2017, and we cannot wait to see the journey and challenges you take on in 2018 for a successful year ahead!

SALON OF THE MONTH - NARROGIN BEAUTY CLINIC

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Congratulations to Amanda Gooley and the team of five beauty therapists at Narrogin Beauty Clinic for being awarded our Salon of the Month for December. Located in the country town of Narrogin, Western Australia, Narrogin Beauty Clinic offers a wide range of treatments including, facials, clinical peels, LED, tanning, makeup, manicure and pedicures, as well as waxing.

At Narrogin Beauty Clinic, it is their belief that everyone deserves to take time out from their busy lives and enjoy a moment to themselves, whether it be an indulgent treatment or regular maintenance.

“We strive to offer the best possible services and treatments in a relaxing environment”, explains salon owner, Amanda Gooley. “When you walk in the door, it becomes our mission to give you the best professional advice on quality skincare and all your beauty requirements.”

Having first stocked Youngblood 8 years ago, Amanda has since gone on to add Sunescape, Image Skincare, Cherry Blooms, Bestow, Wotnot and Dermalux LED which she describes as one of the BEST decisions they’ve ever made!

“Being from such a small community town, our clients have become like a family. We try our best to offer services and brands, previously only available in the city which is a 3 hour drive away. We believe and stand by everything that we offer in the salon and our clients see this and trust that we are providing them with the best products available. PBS has made it easy for us!” Amanda said.

On how to excel in customer service, Amanda and the team at Narrogin believe in continuous education and training, ensuring they offer the very best in client treatments and up-to-date customer education.  In addition to this, they try to have a point of difference in all treatments that they offer. “By going just that little bit further can really enhance your clients experience and can turn a simple brow wax into something special” says Amanda.

They also look after their regular and loyal clients by offering regular incentives, VIP clubs and pop-up ‘surprise & delight’ offers when they visit the salon. This has assisted them in keeping a loyal clientele base, encourages more frequent visits, plus increases customer referrals!

What makes Narrogin Beauty Clinic stand out from the rest are the VIP days and make up classes they run. “We have recently hosted a number of Youngblood makeup classes where we gave all attendees a FREE Make Up Brush Roll. Our Youngblood sales after this were amazing! Our clients raved about the classes and are still asking when I will host another.”

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In addition to this, Dermalux Package deals (including 3, 6 or 10 treatment options) have been hugely successful for the salon and have boosted their Dermalux sales immensely this year! 

Congratulations once again to Amanda and the team at Narrogin Beauty Clinic for your innovative events, packages and services you provide to the clients in your area. Here’s to your continued success in 2018!

Has your salon found success using PBS products and MOAP? Want to see you and your therapists featured in the next Salon of the Month? We want to hear from you!

Share your unique success story, tips, and tricks with us, and you can WIN $300 in promotional items for your salon.

Email marketing@probeautysolutions.com.au for information on how to nominate your salon for the title of ‘Salon of the Month’.

SALON OF THE MONTH - PURE BEAUTY MEDISPA

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Those who seek out success, may just find it hiding in close sight. And Pure Beauty Medispa is the epitome of that, constantly endeavouring to not only grow in their business and as therapists but provide a friendly and helpful environment for their clients. Located in Beaconsfield Victoria, Pure Beauty Medispa, led by owner Sally Espinoza, have been operating for seven years, but that doesn’t mean they have been stationary during those years.

Regularly coming up with new, natural ways to treat their clients, from the moment they drink their complimentary Bestow tea to their undying focus on natural, flawless skin, Pure Beauty Medispa has been on a mission to provide clients with products that are organic, ethical and of supreme quality, with the help of Professional Beauty Solutions (PBS).

“Our products and treatments are of the highest quality, handpicked by our staff for their performance, and tailored to the clients’ individual needs”, Pure Beauty Medispa writes on their website. And this is proudly supported by the PBS brands the spa stocks.

Pure Beauty have stocked Youngblood and Pure Fiji for seven years, Wotnot for three, and their latest PBS addition is Bestow Beauty, which they have stocked and loved for 8 months strong.

“We love the wonderful support we receive from our representative Stella and all the staff at PBS”

With strong and ethical brands backing them all the way, Pure Beauty also places extreme importance on their customer service. With every service they provide, the client does not leave without any aftercare with Pure Fiji and Youngblood. Recognising the power of minerals and the natural formulas of Youngblood Mineral Cosmetics, Pure Beauty conduct free 4-minute makeovers on their clients, allowing them to leave their appointment, from microdermabrasion and cosmetic injections to peels, feeling safe that their skin is taken care of, concealing any redness from the treatment.

As for their care of their clients beyond the treatment, Pure Beauty also offer clients complimentary treats. “We have a gorgeous Bestow Tea display which is offered to all clients, and Wotnot wipes are used before makeup application or 4-minute makeovers [to take care of their skin]”, Espinoza explains.

Their foray into marketing their salon is stellar, not only utilising Marketing on a Platter (MOAP) to maximise client interest and engagement in salon, but through organising loyalty cards and VIP events for their faithful clients.

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“There is already an increase in team morale and excitement in anticipation of the new upgraded makeup stand we have ordered, and the VIP evening this month”

Congratulations to Sally and the team at Pure Beauty Medispa for your exciting events, treatments and aftercare you provide to clients in your region. Here’s to your continued success in 2018!

Has your salon found success using PBS products and MOAP? Want to see you and your therapists featured in the next Salon of the Month? We want to hear from you!

Share your unique success story, tips, and tricks with us, and you can WIN $300 in promotional items for your salon.

Email marketing@probeautysolutions.com.au for information on how to nominate your salon for the title of ‘Salon of the Month’

SALON OF THE MONTH – Abbey Edwards

Abbey Edwards are the beauty experts of Hamilton, Victoria. Established as a salon since April 2015, the Abbey Edwards team specialise in bridal and event makeup, and their talents speak for themselves.

Abbey is the owner and manager of Abbey Edwards and has over eight years’ experience in the industry.  Having worked in other hair salons, spas and clinics, Abbey felt it was time to embark on her own journey and opened her sophisticated salon in 2015. Today, Abbey Edwards now has 3 therapists.

The boutique beauty salon has grown from one treatment room with lots of space, to three treatment rooms and a tanning room which is bursting as the seams with their loyal clients! As the business continues to successfully grow, Abbey hopes to expand to a bigger premises, but still keep the private, professional and calm environment that they have created, and that their customers have come to love.

Abbey has worked with Youngblood Mineral Cosmetics for over 5 years after falling in love with the makeup range while working at a previous salon. When she opened Abbey Edwards, they needed a makeup brand that could create special occasion and bold makeup looks, while still being kind to the skin.

“I trusted that PBS only distributed the most prestigious brands so it was a no brainer for me to introduce Youngblood and other PBS brands as my salon grew.”

The Abbey Edwards salon now specialises in makeup, with Youngblood being their preferred choice for all bridal and event makeup, skincare treatments with Image Skincare as well as stocking Sunescape, Wotnot and CaronLab Wax. During wedding season, you are guaranteed to see a wedding party booked for all these services, as they are the leading beauty salon in the area when it comes to brides and special events.

“We have set ourselves apart from other salons in the area as we have a high standard of professionalism, and offer high quality treatments and products. The salon is always well presented, clean and we are constantly changing the decor and in-salon marketing to keep clients interested and excited to see what has changed or what is new!” explains Abbey.

At Abbey Edwards, they understand the importance of customer service and the ‘WOW factor’ experience. Their professional team of beauty therapists continuously connect with their clients to ensure they are 100% happy with their personally customised treatments. Plus, all staff are educated on all the treatments that they provide, even if not all therapists perform the treatments.

“Even the small things like asking questions, talking to our clients, being well presented and friendly are the key elements to great customer service!”

What also makes Abbey Edwards salon stand out from the rest are the VIP days they run, including look & learn sessions with Youngblood. We found this very beneficial as we have gained ongoing clients who buy Youngblood products, but are also now regular clients who have skincare treatments.” Abbey said.

They are also active users of Marketing on a Platter, which allows them to easily run monthly and seasonal promotions.

“We love using the MOAP posters around the salon which gets clients talking, and the social media graphics are the best. This really sets us apart from other salons in the area and creates a very strong presence on social media.”

With exceptional beauty therapy and client care at their professional clinic, it’s no wonder Abbey Edwards was a finalist in the “Best Service Business” category in the Local Business Awards last year. Abbey herself has also recently done makeup for a local TV advertisement, advertising Greater Hamilton, which will be aired in the next few months and on YouTube! 

Congratulations to Abbey and the team at Abbey Edwards for the amazing service you provide to the clients in your area. Here’s to your continued success in the future.

Has your salon found success using PBS products and MOAP? Want to see you and your therapists featured in the next Salon of the Month? We want to hear from you!
Share your unique success story, tips, and tricks with us, and you can WIN $300 in promotional items for your salon.
Email marketing@probeautysolutions.com.au for information on how to nominate your salon for the title of ‘Salon of the Month’.