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Cambodian "Little Sisters" Sponsorship Update

As you may already know, PBS sponsors five young Cambodian girls through the Bestow Sisterhood and the Cambodia Charitable Trust (CCT), helping them stay in school and protecting them against the very real dangers of human trafficking and sex slavery.

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In a country with no welfare system and no community groups offering any form of support, this kind of direct sponsorship is often the only support available to a young girl and her family. Besides helping her to attend school, sponsorship also enables her family to use the money for food, additional school lessons, medical costs or to help their other children.

Education breaks the poverty cycle and gives children choices and here at PBS we’re so glad to be able to give five young girls the opportunity to realise their potential and strive for a better life for themselves.

In February, CCT visited one of our “Little Sisters” Dalen, at her school and we wanted to share a bit about her and the real, tangible difference that sponsorship can make to an entire family.

11 years old and in grade six at school, Dalen is a curious, bright and well-behaved student with a very sweet smile. Her and her 8-year-old brother live with their great grandmother who is 78 years old and who also raised Dalen’s father. In rural Cambodia it’s not uncommon for children to live with grandparents or great grandparents, as parents often have to live and work in cities in order to earn even the most basic wage.

Both Dalen’s parents live in Phnom Penh; her father works in a print shop and her mother works in a garment factory. Every two weeks they make the three-hour trip home by motorbike or shared van to see Dalen and her brother and share what little money they earn with the family. Their wages are minimal and their working conditions poor, but it’s better than having no work at all.

Dalen’s grandfather (her father’s father) lives nearby and takes Dalen and her brother to and from school each day to ensure they get there safely. Dalen’s family home has a toilet and electricity for lights, and they also have a small rice field that harvests enough rice to feed the family for most of the year.

Dalen has dreams for the future and wants to be a doctor or work in a company when she grows up. For now, she enjoys skipping and playing traditional Khmer games with her younger brother and likes making art.

CCT tells us that the sponsorship money received each month is such a help to Dalen’s grandmother as it ensures the family has enough food to eat and covers basic school requirements. We’re so glad to be able to provide assistance to Dalen’s hardworking family and ease their financial burdens by any measure!

Want to get involved?

Why not make 2019 the year that you and your salon get involved and start giving back? The impact of these charitable contributions is immediate and profound and the following options are a wonderful way to incorporate philanthropy into your business model.

Sponsor a girl

For just $40 per month you can sponsor a young Cambodian girl – providing her with a school uniform, essential school stationery, access to health programs and a monthly contribution to her family’s living costs, helping to lift them out of poverty.

Stock Bestow’s Generositea

Salons can also become part of the Bestow Sisterhood by stocking and selling Generositea – the official Bestow Sisterhood tea. This beautiful rose-coloured tea is an organic blend of lemongrass, peppermint, hibiscus, cinnamon and cardamom and 100% of profits from its sales go to support the work of the Cambodia Charitable Trust.

Launched in New Zealand in April 2017, the Bestow Sisterhood is a partnership between Bestow Beauty founder, Janine Tait and her sister, Denise Arnold, who founded the Cambodia Charitable Trust in 2008.

The Cambodia Charitable Trust currently supports 12 primary schools, four secondary schools and two teachers’ training colleges in the Takeo and Kampot Provinces of Cambodia.

Salon of the Month - Saya Medispa

Congratulations to Aleshia-Ann Fowler and the team at Saya Medispa for being named our Salon of the Month for January! Located in the Morning peninsula of Victoria, Saya Medispa specialise in providing all beauty and spa services from basic waxing and tanning to manicure and pedicures, as well as offering advanced facial treatments and full body treatments.

Saya opened 5 years ago with 2 therapists and 0 clients. Today, they have 5 staff members and a database of over 3,000 clients which continues to grow each day! Saya Medispa believes that their experience and relationships they have with their clients is what sets them apart from other spas.

“Our client’s comfort and experience are our main priority, ensuring each treatment goes above and beyond their expectations” states salon owner, Aleshia-Anne Fowler. “Saya has a distinctive essence when you walk into the salon. Clients enjoy visiting us even if it’s just for a wax, as they are still in an environment that’s relaxing and welcoming. Many clients say “I feel like I am in Fiji when I am here” and this is exactly how we want them to feel…relaxed and as if they are somewhere other than just another local salon.”

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Saya Medispa currently stock the majority of PBS brands since initially taking on Youngblood Mineral Cosmetics in 2013. They are also stockists of Sunescape, Pure Fiji, Body Sugaring Australia, Bestow Beauty, Wotnot Naturals, Caronlab, Cherry Blooms, and have just recently taken on PBS’ two newest brands – LUK Beautifood and ECOCOCO.

“We started off with just stocking Youngblood and Pure Fiji and our love for all the brands PBS stock just grew. Each brand PBS introduces I have to get my hands on and try. We are always trying to keep up to date with the latest trends in our industry and we believe that PBS provides us with ALL of the information we need to be able to provide the best possible treatments and products to our ever-growing clientele.” explains Aleshia.

Saya Medispa continues to grow their clientele with loyalty programs, customer feedback and their VIP shopping nights. They have held two events this year where they offered 20% of their entire retail stock, with selected stock reduced even further. “We found that clients purchase more products and try more products than they have ever tried before. Each client spends a minimum of $150 and we are getting at least 15-30 clients visit these VIP Shopping Nights. These nights have been a major success as we have more and more clients making repeat purchases after trying and falling in love with new products they might not have tried otherwise.” said Aleshia.

On top of an already big year for Saya Medispa, they received “Pure Fiji Stockist of the Year – Runner Up” at PBS’ annual awards night in September. They are also a major sponsor for Mikaela-Rose Fowler who is the current Miss Intercontinental Australia 2018.

Saya Medispa has also found success in using PBS’ Marketing on a Platter (MOAP), using social media graphics to promote their products on social media as well as Youngblood 4 Minute Makeovers to upsell and introduce new products to their clients.

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Congratulations once again to Aleshia-Ann and the team at Saya Medispa for the incredible services and VIP nights you provide to clients in your area. Here’s to kicking more goals and continued success in 2019!